Amazon Selling Partner API (SP-API)

Amazon Marketplace API Integration

Production-ready listing management system using Amazon SP-API with real-time per-SKU updates, bulk feeds, LWA auth, SigV4 signing, and comprehensive throttling & retry logic

SP-API Integration
Real-Time + Bulk Feeds
LWA + SigV4 Security
Multi-Region
US, CA, EU marketplaces
Async Queue
Reliable bulk processing
Auto-Retry
Throttling & backoff logic

Feature Overview

Core capabilities and future enhancements for Amazon SP-API integration

Must-Have (MVP)

  • LWA (Login with Amazon) token refresh flow
  • SigV4 request signing for SP-API calls
  • Real-time per-SKU listing updates (Listings API)
  • Bulk feed submission (Feeds API - JSON_LISTINGS_FEED)
  • Offer/price and inventory management
  • Async job queue with retry logic
  • Throttling detection (429) and exponential backoff
  • Processing report parsing and error handling

Nice-to-Have (Later)

  • Multi-marketplace support (US, CA, EU)
  • Validation engine (product type attributes)
  • Template library for common categories
  • Seller performance metrics dashboard
  • Content policy compliance checks
  • FBA/FBM inventory sync
  • Scheduled sync jobs
  • Webhook integration for status updates

System Architecture

Six-tier architecture for production-ready Amazon listing management

Admin Portal (React)

Create drafts, manage SKUs, submit publish jobs, view processing status and errors

Listing Service API

Validates payloads, maps to Amazon schemas, manages draft lifecycle

SP-API Integration Service

LWA token refresh, SigV4 signing, throttling logic, error normalization

Async Workers + Queue

Reliable job processing with exponential backoff, DLQ for failures

Storage Layer

Sellers, Marketplaces, Listings, Offers, Inventory, PublishAttempts tables

Observability

Structured logs with trace IDs, metrics (success rate, throttles, latency)

Publishing Flows

Two integration patterns: real-time per-SKU updates and bulk feed processing

Real-Time Per-SKU (Listings API)

Draft Listing
User creates draft in UI
Enqueue Job
Publish button → job queued
LWA + SigV4
Token refresh + request signing
SP-API Call
Listings API (create/patch)
Status Update
Success or validation errors

Best for <50 SKUs or interactive updates with immediate validation feedback

Bulk Feed Processing (Feeds API)

Generate Feed
JSON_LISTINGS_FEED file
Upload Feed
Create feed document
Submit Feed
Submit to SP-API
Poll Status
Wait for processing
Parse Report
Download & parse results

Best for thousands of SKUs or scheduled catalog syncs with batch processing

Security & Compliance

Production-grade security controls for Amazon SP-API integration

LWA Token Management

Login with Amazon access tokens (~1 hour expiry) generated from encrypted refresh tokens

  • Store refresh tokens in KMS/Secrets Manager
  • Auto-refresh before expiry
  • Per-seller token isolation

SigV4 Request Signing

AWS signature version 4 signing for all SP-API requests with IAM credentials

  • Least privilege IAM roles
  • Separate dev/stage/prod keys
  • Request signing wrapper

Throttling & Retry Logic

Client-side rate limiting and exponential backoff for 429/5xx responses

  • Token bucket limiter per seller
  • Exponential backoff with jitter
  • Read x-amzn-RateLimit headers

Idempotency

Prevent duplicate listing creations with idempotency keys and attempt tracking

  • UUID per publish attempt
  • Hash request payload
  • Track retry count in DB

Validation Gates

Pre-flight checks before calling SP-API to reduce errors and improve success rate

  • Validate product type attributes
  • Check marketplace rules
  • Content policy compliance

Error Handling

Comprehensive error capture with field-level messages and processing report parsing

  • Parse validation errors
  • Dead-letter queue for failures
  • Structured error logs

Key Benefits

Why choose this Amazon SP-API integration architecture

Real-Time + Bulk Options

Choose per-SKU Listings API for interactive updates or Feeds API for thousands of SKUs

Production-Grade Security

LWA token management, SigV4 signing, encrypted refresh tokens, and IAM least privilege

Multi-Marketplace Support

Manage listings across US, Canada, EU, and other Amazon marketplaces from one system

Reliable Processing

Async job queue with exponential backoff, retry logic, and dead-letter queue for failures

Validation & Compliance

Pre-flight validation gates for product types, marketplace rules, and content policies

Observability

Structured logs with trace IDs, metrics for success rate, throttles, latency, and backlog

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